Marketing Strategists LLC
A lifelong Marketing professional, Mike brings more than 40 years of experience to the Loyalty Marketing industry. Throughout his career, he has designed, launched, operated, and analyzed over 80 individual loyalty programs across all vertical markets. His experience covers more than 15 different countries in all geographic regions of the world.
Mike is a Partner in the Customer Strategy Network and he leads the Loyalty Education effort for the Oxford Forum. In addition, he has published numerous articles, research studies, and white papers covering all aspects of data-driven and other marketing programs which seek to change customer behavior.