About David Parsons

David Parsons

David Parsons


Ellipsis & Company


Co-Founder and Managing Partner


David is Managing Partner at Ellipsis & Co. Ellipsis are Australia’s leading independent customer experience and loyalty specialists.

David is a customer experience and loyalty expert, with over 15 years’ experience across customer strategy, program design and data driven marketing. David leads client engagements across financial services, grocery and general retail, insurance, telecommunications, leisure, wagering and entertainment.

Prior to his time at Ellipsis, David was a Vice President at Aimia Inc. A leading data analytics and customer loyalty company. Prior to this David worked in a variety of capacities in telecommunications and banking.

David has a BCom in Marketing and a Master’s Degree in Management from Macquarie Graduate School of Management.

David lives in Sydney and is a proud dad of 2. A golf tragic, he is highly caffeinated and spends most of his spare time dreaming of the next surf.

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